Andrew Quinn

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  • Registered On :2017-01-20 20:00:29
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We all know how much everyone is glued to their phones. But did you know the average consumer is online with their mobile device 150x per day? We’re living in a mobile revolution where our phones can do anything, search anything, and give us an answer to any one of our questions in seconds.

This means it is necessary for your business to have an online presence and make sure consumers can search you, find you, and easily access your website on their mobile device.

Digital Marketing

While you may be enjoying the sun and sand this summer, your business shouldn’t be forgotten.

The summer months are the perfect time to ramp up and fine tune your Digital Marketing Strategy. Whether it’s SEO, Google Ad Words, social media or website optimization, our tips below have just what you need to need to take your digital marketing strategy to the next level and make this the best summer yet.

When you think of email marketing, what do you think of? Do you think about companies sending you spam, too many product updates and basically everything that ends up in your junk folder? Or, do you have a better understanding of email marketing, and know a little about email newsletters, sent out by companies to update their audience with their seasonal promotions or plans? While these are types of email marketing – there is so much more than just generic monthly newsletters. It’s a chance for companies to connect with their audience on a personal level, and a way for them to find out who is really listening to them.

You have carefully crafted an email marketing campaign; you have your timeline set, your content created, your posts scheduled, and every aspect of the campaign has been double and triple checked. You’re off to a great start – but there is still more to know to guarantee your campaign will be a success and reach its desired audience. Think of this as your guide to monitor the success of your campaign throughout the process, and use this as your checklist to make sure you have your ducks in a row before your first marketing email goes out.

Email marketing. It’s accessible to virtually everyone, it’s cost effective, measurable and targeted, and it’s something your business needs in 2017. Not to mention, email marketing easily links to your social media accounts, helping you build and grow your online presence. With automation tools (we love SharpSpring), it has never been easier to create simple and effective email templates that you can use repeatedly. SharpSpring is completely customizable and you can really make each email your own, sticking with your brand’s personality. You can also schedule your posts to come out whenever you’d like, and have the option to test the email before it goes out to the mailing list. It doesn’t get any better than that!

Who is the king of webmail? Is there even a king? With so many different email platforms out there all offering something unique, it’s difficult to distinguish a real winner.

This challenge prompted us to research and compile a guide on today’s most popular email platforms, and determine if there is indeed a king of email.